P.R.I.S.M Reaches 1000 Members and Brian Campbell is Snowed Under

In my previous post I talked about risk reversal and how you can increase sales by taking all the risk away from your customer.

As many of you know, Brian Campbell is re- launching his Social Media Marketing System and has built in a solid risk reversal into his program so anyone considering joining really has nothing to lose and everything to gain

Ironclad, TRIPLE-CONFIDENCE 100% "Better-Than-Risk-Free" Money Back Guarantee!

I'll even allow you a full month to try my “Social Media Marketing System” training to determine if it's right for you. If you don't see how you can immediately begin building wealth easily by using these amazing techniques, I'll issue you a complete refund of your current month's membership fee, no questions asked. Just call my office and we'll cancel your membership. I'm convinced that you'll be completely thrilled with all the priceless training and won't ever need to ask for a refund!

Building Huge Buzz

He has spent the last week building huge buzz and growing a new group called P.R.I.S.M just for this purpose. When I last looked it had over 1000 members and 389 wall post, all in less than a week. He has used a variety of marketing tactics before he finally sent all the prospective P.R.I.S.M. members to his sales letter. I had read an earlier version but I must admit Brian has improved it beyond recognition. Even if you don't choose to join SMMS at least take a copy of this sales letter as a reference and study exactly how he structured it.

Taking Action Pays Off

Two things for me stand out Brian obviously gave some lucky people who had earned it scholarships into SMMS but what he also did was implement a very clever reverse scarcity time and money squeeze to get people to take action quickly. All those who have been following him on Twitter got a 2 hour head start to sign up for the paid program at a massive discount. As more people signed up and the limited places inside S.M.M.S. were taken the discount would rapidly decrease until the $13,000 was all given away. At this point the price will increase. I was impressed because who wants to take the chance of having to pay more at a later date because of hesitation. Brian hasn't released any details as yet but I know he was struggling with the pricing structure. He was worried he was giving it away too cheaply. This might just be a clever marketing strategy but it is also very difficult to ascertain the true value of membership to this program, especially the premium gold and silver memberships.

A Sell Out In 72 Hours

When he first opened the program it sold out in only 72 hours, how much longer he can keep the doors open this time is anybody's guess, from his twitter messaging it sounded like he was snowed under with applications and is busy processing them all right now. Already the first new members have entered the full membership area of the SMMS forum and are starting to interact with the other members.

If you are hesitating then you might miss the boat like the guy from one of my previous posts. You still may have time so go and read the sales letter right now.

Creating A Viral Monster

Two days ago a new group was formed on Facebook. It's name is P.R.I.S.M., some of you might already have joined. I have been tracking the incredible growth of this Viral Monster.

Rapid Growth

Within 24 hours the group had over 200 members and over 100 posts on its wall. Such a rapid growth and so many impressions rippling through facebooks news feeds created a buzz that sucked people into the new group and motivated them to write blogposts, upload videos and share their experiences. At the time of writing this has grown to 422 members and 208 wall posts.

A brand new community has been formed out of nothing

Giveaway

The originator and creator of this group is Brian Campbell, who many of you know from the training videos he's been releasing. This is the place where the playing field is levelled as Brian announced that he will start giving away a further £15,000 on top of the $10,000 he gave to John Chow. So anyone no matter what their financial circumstance could get access to the same training if they showed they had the motivation and the qualities that are needed to become a member of P.R.I.S.M.

Social Proof

Social Proof is a powerful motivator because for most people because word of mouth recommendation is one of the best forms of advertising. Check out any sales letter on the Internet and you will see testimonials play a major part. If you are new to my blog you may not know that I went into great detail explaining the Power of Testimonials. You can also see all of the SMMS testimonials in one place on my Squidoo Lens. To find out more about using other peoples opinions to establish your reputation check out this insightful post by Stuart Tan. He explores in great detail why recomending people is so important.

Coming Soon

Over the coming days I will give you a behind the scenes look at how Brian made this rapid growth possible and to the conclusion he is ultimately driving towards. If you have read my blog post about scarcity tactics then you will know that there are only limited places available for the Social Media Marketing System. Brian already made a claim that he will make $100,000 from this launch and anyone who has taken advantage of his free training and put it into practice will already be waiting eagerly in anticipation.

The Power of Testimonials

Today I would like to explore the Testimonial and why it is used as a sales technique, I will be explaining the different types of Testimonials and their relative effectiveness and using this to analyse just what Brian Campbell has been doing in the past 2 days and why he has plastered testimonials on every group page he can get his links onto.

Establishing Trust

Have you noticed that whenever you read a sales letter or visit a website that is selling you something, or see an advert in a magazine or newspaper they are often Jammed packed with Testimonials from satisfied customers who thought the product or service was amazing. How often do you think that some of them are fabricated, that the website owner or Business just sat down and made them all up. If you had this suspicion then the testimonial that you just read didn't do its job effectively. A Testimonial is designed to establish a feeling of trust.

A Total Stanger

If you meet a complete stranger in the street, you would relate to them very differently if they were on their own or if they were accompanied by one of your best friends. A total stranger is an unknown quantity, you know nothing about them, they might want to hurt you, cheat you, steal from you or take advantage of you in some way, you approach them with caution to see if it is safe to interact. You might exchange a few words but you wouldn't invite them back to you home straight away. Only after establishing some type of conversation would you decide if you wanted to develop the relationship further, but often this conversation would never even begin.

A Friend of a Friend

On the other hand, if this stranger was with your best friend, or a good acquaintance you would instantly have a different attitude, Because your friend is establishing the strangers credibility and trustworthiness by association you change the way you would interact, you are instantly more friendly and receptive because this person could be a potential new friend. I can give a great example from many years ago when I was living in Israel, I knew a lot of people by sight, having gone to the same social events but never really felt accepted by them, I always felt like an outsider because I was not Jewish and didn't speak Hebrew, I realised that as a nation Israelis have an inbuilt mistrust for non Jewish people following centuries of persecution and invasion in their own country. But it didn't make any sense to me that this was carried over into the social sphere. It wasn't until I became close friends with an Israeli woman who happened to be one of those people who everyone knows and likes that I got welcomed into what was before a closed community. Suddenly everyone accepted me and treated me in a totally different way than before. My association with a trusted friend had lowered peoples defences and gave me access to a much richer social life and deeper more lasting friendships. She had given me a non verbal Testimonial just by being my friend.

The Cold Sale

No one really likes to have a Salesperson trying to convince you to buy something, It can make you feel uncomfortable and manipulated , like someone has mentally assaulted you, or invaded your privacy. Unsolicited email, Telesales cold calling or doorstep sales men often use this old tactic, that has most normal people running a mile. The technique relies solely on statistics, that out of every 100 people someone might be interested. Conversion rates for this type of method are generally low. If you want to test it there are many companies that sell email lists of 1,000,000 names that you can spam with your sales message.

Soften up the Ground

For a smart marketer, engaged in a sales war, testimonials are like artillery barrages fired against a prospects defence mechanisms and B.S. detectors. They are a way to soften up the ground for when the real sales message is to be delivered. This is the way to establish trust and credibility through the opinion of your customers peers so they will actually listen to what you have to say.

Written Testimonials

There are several types of testimonial, the first I would like to discuss is the written testimonial, using words in print to convince and cajole into taking your sales message more seriously.

If you study the best copywriters, you can learn some of the subtle techniques they use, most of these were developed in the direct response mail arena, where they could track and test to see what is the most effective. One technique is to reprint the customers actual letter, showing their actual handwriting, a variation of this is to make the testimonial in a separate coloured box with different typeface to make it look like a typed letter. What happens now, due to the internet and the widespread use of email the testimonial is written to resemble an email, they even use the same calibri typeface and the same font sizes to make it seem more like a personal email from a friend. This is subtle but has been proven to be very effective. It goes under the radar and makes you more likely to believe and trust what is being written

Background and Photo

Showing where the person is from and their employment status is also important, and depending on what type of product or service you are offering, it can be an indicator of the type of person who you want to attract. And also including their picture so you can really see that they are a real person, further increasing the credibility of the Testimonial

An Audio Testimonial

Radio, Podcasts, Teleseminars and Audio Postcards are another way to deliver powerful testimonials, The power of the voice creates a much more personal connection, You know that it is a real person who is talking, and you can pick up subtle hints through the tonality, degree of excitement or enthusiasm whether they are telling the truth or hyping something up. Teleseminars can be used as a backdoor testimonial where the interviewer can express their own personal opinions about something that is being discussed. Done well, and you hardly even notice you are being sold to, done wrong and the Interviewer an quickly lose their credibility and the teleseminar can feel like one long commercial advertisement. If you want to listen to one of the masters, check out anything done by Alex Mandosian, he is a someone who really know how to use the power of Audio to sell.

A Video Testimonial

Since the invention of the Television video has become the most powerful means to advertise a product or service and now with the advance of Web2.0 and 3.0 technologies, anyone with a webcam , or video recorder can make their own adverts and ask all their customers to give them what is now becoming a standard, The Video Testimonial. One of the top Marketers, Joe Polish, from Piranah marketing even buys his customers a cheap camcorder as a freebie gift for making the testimonial. He knows how powerful it is and knows that for less than $50 he can get something that will attract even more customers to him

Cover all your Bases

Everyone is different, not all your customer like to watch Youtube videos some prefer to listen to radio and podcast, and others like to read in print. That is why the best strategy is to repeat all your sales messages in all three mediums, this way you cover all your bases. Making sure that you provide written audio and video testimonials will greatly increase your sales conversion and build a stronger rapport with your potential customer. Check out Travis Greenlees webpages for an example of a true master of using testimonials to generate sales

Help your prospect Identify themselves as a customer

What you are really trying to do with a testimonial is to get your customer to identify themselves as your customer, so they come to you instead of you to them. This is why the content that you choose is important. Testimonials work best when they identify a difficulty and show how it has been overcome or show an areas in your prospects life that can be greatly improved by using your product or service. If your target market are overweight people who want to learn about dieting then your ideal testimonial will be from an overweight person showing a before and after picture. Anyone who is overweight can instantly identify with the pictures and its easy to develop a propulsion desire towards the slimmer looking body, especially if someone else has already achieved this result.

Brian Campbell

So now back to the Brian Campbell story, I left it until the end so that those who are oversaturated can leave having enjoyed the main article and those who want to hear more can listen to my analysis of what Brian has been doing these past few days. If you have noticed there are a lot of video testimonials scattered around all the group pages.

Motivation

Earlier this week, Brian gave all his students an offer many of them couldn't refuse, he said that in exchange for an honest video testimonial of their experiences in the Social Media Marketing System he would upgrade their membership to the next level. This was great motivation and all the really serious students whipped out their Webcams eager to get access to more than they initially paid for. What it also did on the Inside of the Social Media Marketing System was to make a lot of the members come together to help each other.

Helping each other

Brian has been unavailable to answer questions so many of the newbies and non technological members were having trouble making their videos and uploading them to Utube. What followed is typical for how this community of paying it forward members acted, those with the most video experience started sharing their knowledge, giving helpful hints and tips of how to make an effective testimonial, One member even went so far as to offer a free training, her name is Dulcita Love, from dulcitalove.com, she made a whole free course just for members, showing them all the steps so even a total beginner could learn how to make, edit and upload a video to Utube and then post a link onto a website or facebook profile. If you know how to do this already, please remember back to your first time and understand the frustration and difficulties some members were having. To see a Dulcita in action here is the link to her testimonial - Dulcita Talks about the Social Media Marketing System,

She gets my prize for the best testimonial and you can see how she has embedded text into it. After I saw hers, I immediately went out and tried to improve the one that I had made.

Action gets rewarded

So what Brian has done is mobilised his whole membership to action, given them a great incentive and also forced them to learn a new skill and to help each other in the process. Brian effectively ensures that only those who are motivated and who take action are shown sharing their experiences and they are the ones who will reap the real benefits.

Participation is essential

Anyone who expects a free ride had better not bother joining, you have to participate in order to benefit. There are plenty of other systems and programs that promise the world and will allow you to be a passive observer, The Social Media Marketing System is not one of these systems. Its true strength is not in Brian's leadership or fantastic marketing and sales skills but actually in the combined energy and experience of all the members. You don't have to be an expert, but you have to be prepared to learn to become one.

Real People

So while you are bombarded with all these testimonials, remember these are real people who are sharing their honest experiences, you can probably identify with at least one of them, I would expect that many of them are already your friends on facebook, and you will soon be learning alongside them when you sign up for the free training that Brian will be releasing soon,

Earn while you learn

As part of his affiliate scheme where he wants his students to earn while they learn he has made it so that if you want to register you need to get the link from one of the existing members. I am sure that you have heard from many of them already, and I trust you will choose the one who has given you the most value.

Social Media Monetisation

Here is the backdoor link to the Social Media Monetisation training go and sign up now to ensure your place. In the meanwhile I will be keeping a close watch on what Brian is up to and give you some insight into what he is doing and his underlying motivations.

Leave some feedback

If you enjoyed this article please leave any comments on the group wall - I want a piece of the pie

Brian Campbells Scarcity Tactics - fact or fiction?

What you are going to get in the next few weeks is a blow by blow analysis of the psychology behind everything Brian Campbell is doing with his upcoming launch on Facebook when he re-releases the Social Media Marketing System

You will see him pull in $100,000 or more using some simple and effective strategies that anyone can adopt in any niche once you understand the principles

Scarcity Tactics

So lets start of with a quick lesson in scarcity tactics and how powerful these can be. Marketing works best when you tap into the deepest primal human emotions, like the desire for sex, the lust for power or the hunger for food. Scarcity tactics play on the last one , Hunger. Make people hungry for what you have to offer, tease them with the anticipation of the future banquet, show them some of the food, let them smell it and taste a little and you will have your customers salivating and eager when you announce the start of the feast. Make the number of seats limited and exclusive and you make it even more attractive, make them queue up and wait to get in to build the anticipation even further. Everyone knows how nightclubs and top restaurants use this to great effect

Limited Places

I will be looking at how Brian is adopting these tactics and explaining why they are so powerful

If you look at the wall on the group page, you can see Brian made a post about there being limited places on this program. Believe it or not but this is actually true. Many other marketers manufacture this feeling of scarcity to get prospective customers to act faster and to create a higher perceived value and a feeling of exclusivity. It’s the same tactic an artist makes when they produce a limited series. It feels different If you know that you own one of 50 copies, instead of something that has been mass produced and less rare. Take the famous example of the stamp collector who bought the only other copy of the stamp that he owned and then burnt it, Instantly making his more valuable.

Uniqueness

Brian is in a doubly powerful position because he can still apply this same tactic and turn into a huge advantage for the members. He can leverage the scarcity and uniqueness of what he is offering and also the quality, No one else teaches what Brian teaches and no other group of people are working together in this synergistic way. We are right on the cutting edge of what is destined to be the next big thing on the Internet. And everyone who joins will truly reap the benefit in the future because they got in first. The viral nature of Social media rewards those who are first and those who are big. If you come late, you will find yourself competing against people who have huge friend lists, and a marketing system set up that leverages their own social power and the power of their close associates.

I will be expanding a lot on this concept in a later post. When I explain to you why you would be insane not to take part in this amazing opportunity

Competition

The Scarcity tactic has another major determining factor and that is how much competition there is. When Brian started and made his $10,000 claim, no one had heard of him, he had a much smaller network on Facebook than he does now, and only those who had been following him were interested in joining his program. If you have 250 places and only 1000 potential buyers it is very different to having 250 places and 100,000 potential buyers which is the situation he is in now. Just wait to see what happens when he launches to the whole internet.

Limited Quantity

He is in a position of strength and that is why he could safely make the $100,000 claim. Brian is a world class mathematician and knows statistics inside out, He wouldn't set a target he couldn't reach and I personally think $100,000 is a bit conservative. Brian's old business used to pull $100,000 per month so he is definitely no stranger to large numbers. Remember that his hero and role model is John Reese, the man who made $1,000,000 in one day, selling Traffic Secrets and made 5000 friends in 1 week on Facebook. John used the scarcity tactics to great effect by inviting all the top internet marketers to a seminar, got them to share their secrets and videoed the whole thing and then sold 1000 copies for $1000 each and selling out within 24 hours.

This time Brian is marketing not just to Facebook but to his own list of 30,000 people. He has already developed a relationship with this list and they will be eager to buy because they know that Brian always over delivers. He has also lined up several Joint Venture partners who will be marketing to their own huge lists, making the competition for the limited places much stronger.

Limited Time

The reason you want to activate the scarcity program in a customer is that you want to motivate people to take action. I can guarantee that Brian will be rewarding those who act quickly, by limiting the time available to make the decision ( another powerful scarcity tactic). He did something similar when he made his first $20,000, by making an offer that was too good to miss. I saw a great example of this yesterday when I listened to Stuart Tan host a teleseminar with Morgana Rey, and at the end Morgana offered half an hour of free coaching to anyone who bought her book and CD program for $100. Her normal coaching fee is $350 per hour and she used the scarcity tactic masterfully by telling everyone that her price will be increasing to $500 per hour very soon. And also this offer was limited to 24 hours so anyone who wanted to take advantage of it would have to act straight away. What a great way to sell yourself and also attract new clients and get more people interested in what you have to offer. She repeated the scarcity on time again by mailing her friends and telling them that the Audio recording o f the teleseminar would only be kept up for an unspecified limited period. If you want to hear the teleseminar here is the link.

Pre Selling

This tactic works best when the prospects are pre sold and already know about what is on offer. This is why Brian will be releasing 10 hours of free training so that you know before hand just what you will be getting and you will have the chance to test the strategies out for yourselves. He will back up his training with the testimonials of other members like me who are already on the inside. You wouldn't have joined this group if you weren't a bit curious about what Brian is up to, Ihope you have also noticed that I have been pre selling you right now in this article

Don't miss the next post

Look out for my next post, and remember I might be deleting these posts every couple of days, so you will have to keep checking back regularly to make sure you don't miss something important. I might not be able to message everyone when I make a new post due to facebooks limitations and restrictions. This analysis will be used as case study in our group launch training.

Leave a comment on the group page

As a final request I would like to ask you to go to the group wall and post your response to this article, tell me your honest opinion. - I want my share of the pie

How Brian Campbell Read My Mind, or did I Read His?

I have just finished watching Brian Campbell's excellent new video series on about how to use Facebook
for growing your business and was surprised to see that he just outlined exactly the strategies that I have been using on Facebook over the past weeks. What is interesting is that although I have been doing exactly what he describes already I haven't been able to formulate it into a system In the way that he has done, I just don’t have his marketing background or training. I am a total facebook newbie, only 3 weeks, how did I become an expert so fast, and how did I know what strategies to adopt without even thinking about them? What I do understand is that although I have only exchanged a few emails and messages with Brian, it is clear to both of us that we are working from the same page. Its not like he read my mind or that I read his mind, there is only one mind and we both have access to it and act accordingly to its guidance and Instructions. I have been consciously activating my connection and have been amazed at the results that have just flowed from it. If you want to finf out more be sure to join my group on facebook,

"Build a Synergetic Network and Virally Explode your Business Potential"

Brian already knows what a viral monster he had just created and can't wait for this 37 day challenge to end when he can really untie his hands and start leveraging his already amazing results by engaging his ownpersonal lists and other marketing secrets that he has yet to share. Make sure you go and check out the videos before its too late, only the first 1000 people will get free access

Brian's free videos about Internet marketing on facebook

"How much money do you want?"

"How much money do you want?"

Among other things I'm a musician and one of the ways I used fund my travels was to play music, it was also a great way of meeting people and also improving my playing and I loved the feeling it gave me when I had touched people in their lives.

8 years ago I spent a year travelling around the Balkans, and used to enjoy going into these old beautiful towns and playing music on market days. This story takes place in Split, one of the major cities half way down the Croatian coast.

I had been playing for about half an hour, The street was bustling and I was enjoying myself when a complete stranger came and stood in front of me and asked, "How much do you want?"

He was an old man around 60, Tough looking but quite well dressed, he had on several large gold rings

"What?" I said, I looked at this old man taken aback by what he had just asked me. He Repeated the question again in his Balkan accented English,

"How much money do you want, How much?" I was shocked as I looked at him and even more shocked when he opened his jacket and took out a Wad of notes an inch thick.

"How Much?" he said again for the fourth time. My mouth was opening and closing like a fish, I was completely stumped and at a loss for words. He held out the money to me urging me to help myself. I still didn't do anything, I just stood there staring dumbly at him, wondering if this was some sort of joke or that he might be about to mug me or something. He saved me by peeling several notes from the block he held in his hand and stuffed them into my pocket. He then proceeded to walk away down the crowded narrow street, leaving me speechless but also excited.

I am remembering this lesson now as I observe what is happening in my life again, I am being given a huge opportunity and it basically up to me what I make of it. When opportunity comes knocking at the door I want to be ready to say yes. This is how I feel again when I see what Brian Campbell is offering in his Internet Marketing University, I knew something like this was coming, I just didn't know what form it would take.

Don't be like me 8 years ago and sit there with your mouth opening and closing, paralysed with inaction or you will be left only with the crumbs from what is going to be a sumptuous banquet. Participate, communicate and learn, don't worry about the money, that is only a side product of being successful, that will come with time and persistence and with using each others talents in positive creative ways.

Pay Pal "Pay Me" Paying It Forward

Giving Away just for the heck of it

I would like to suggest a way that everyone can start to make some money right now on facebook, by adding the " Pay Me" payment application from Paypal. Just as a very simple way to allow people to show their appreciation for any service or knowledge that you have shared. I would like to help implement a culture of sharing resources here at IMU and that the people who give away the most to help others will also receive the most back in return. It also creates a great way of saying thank you. It will also help Brian achieve his goal that much faster and also contribute to the success of everyone else here on IMU. Payment in this way would act as a voting system, we could develop a rating where you can see the perceived value of each person to the network by how much people have donated, this will also save much time and energy knowing who is trustworthy or who has quality information to offer. I would like to start by asking Brian to add this application to his own profile and will be the first to donate to him for the value he has already given me and the insights he has brought to many others.

I have felt this way towards many of the top internet marketers like Eben Pagan and the guys at Stompernet, even though I have not brought any of their products I would like to show my appreciation just for the free information that they send me

Abundance

Just imagine the abundance that could be available for everyone if we all gave freely to each other. It is like in the old story about the magic penny, give it away and you will get many in return. Or as Eben Pagan puts it instead of thinking how 1 million people can all give me one dollar, How can I give away hundreds of dollars of value to a million people and trust that they will show their appreciation by giving me $10.

New Mindset

It is a total reversal of the mindset that is selfish and worried about people stealing from you and actually develops a much deeper, more trusting relationship with customers and also pays off financially. They call it "Moving the free line" in IM circles and Brian has been a shining example of this type of business model and he deserves to be rewarded. Paypal "payme" might just be the icing on a very big cake that we can all share in.

I am interested in developing new models for business based on sharing and co-operation and building synergetic relationships between individuals and groups, please feel free to add me as your friend. You can find the link to the Paypal Payme on my page.

Go directly to my profile from anywhere using this address:

http://profile.to/ianchapman/



ian

Brian Cambell, 37 day Mastermind on Facebook

Brian Campbell 37 day challenge - Creating The Mastermind.

Brian has started to leverage his friends on facebook, He first started with a call for an attorney to get some more expert advice about how to proceed, Now he has made a call to other experts to join him and share in his forthcoming success. He is wise enough to realise that he can't do everything by himself and even though he has his own team of employees, he needs a more specialised group for this next step. He is implementing a strategy recommended by Jay Abraham which is to create a Mastermind Group around him. In effect a virtual team of individuals who are all working together for each others mutual advantage.

I am doing this right now by writing this blog post, Brian has encouraged all his friends to help him and also showed that even by just blogging about what he is doing we help him and also help ourselves by being the first to reveal our personal stories and success by following his group strategy.

Brian has already started to create the group Hologram by asking everyone to focus their energy and intent towards him. He is bringing cohesion and as each individual joins and actually participates they will start to see where they themselves fit into the puzzle and can play their own part. The beauty is that everyone can share in the pie and it is not just a financial pie that is being offered, that was just Brians trick to get our attention.

Participation

Clarity and understanding will only come to those who participate, if you only watch from the sidelines you might understand on an intellectual level what is going on but will not have developed the relationships with actual people and this is the real long term value.

Short term winners, Long term losers

Anyone who abuses the structure and only wants attention for self promotion will always end up being short term winners but long term losers, selfishness is quickly dealt with on facebook, you can exclude someone with a click of the mouse and word travels very quickly. Spammers are not tolerated for very long.

Group Mind

I predict that as groups and networks are formed, people who have the same purpose will naturally cluster together share resources and have access to what I term the holographic group mind. What this means is that you open to the collective wisdom of the group and start to experience higher levels of creativity and thinking. To fully access this mode of being you need to adopt the right attitude which starts with asking yourself how you can be of service to others. A second major mindset is to know that you will be rewarded for your actions and therefore don't have to worry about money all the time.

Financial Freedom

If you focus only on personal financial gain you lose the full benefit of the group energy because you have become self centred. Start by thinking what you can do to help others make money, you will always be rewarded in the end. Money is actually only one very small and limited potential that is available and is maybe the first stumbling block that most people get stuck on. Financial freedom has to be developed strategically and also with a clear understanding of what your strategy is going to cost you. Becoming a slave to your business won't make you happy or the world a better place.